Incident #AB3353 · 21 AUG 2026minor
Kivra replaces marketing-style profiling messages with authority-information notices in its privacy policy
The old row allowed Kivra to send news or tips about its own service, sometimes using profiling to tailor them, and processed information about users' e-mails. The new row covers only conveying important information from authorities and public actors, such as passport renewals. The profiling wording, the objection sentence and the e-mail information category are gone.
Taken from you
- Kivra now states a new purpose: sending authority and public-actor information to users via Braze, based on legitimate interest
Won back
- Profiling to tailor Kivra service news and tips is no longer listed
- Information about your e-mails (from the Sender) is no longer listed as data used for communications
- Promotional communication about Kivra's own service is no longer described in this row
Evidence · 4 of 4 quotes matched in source
Communicate important information from authorities and other public actors to you in the Service, for example information about renewing passports or other important citizen matters.+ inserted · ✓ matched in source
Balancing of interests motivated by Kivra's legitimate interest in conveying socially important information from authorities and public actors to its users.+ inserted · ✓ matched in source
Archived version ↗ · 246 words changed