Incident #C0980B · 07 NOV 2026notable
Snapchat says My AI chats and location may be used to improve products and personalise ads
The UK privacy policy now states that My AI keeps the content you send and receive, but only uses the previous 24 hours to generate responses. It also says content you share with My AI, and your location if location sharing is on, is used to improve Snap's products (including My AI safety and security) and to personalise your experience, including ads.
Taken from you
- My AI conversation content and location (if shared) used to improve Snap products
Won back
- Clearer disclosure that My AI only uses the previous 24 hours of content to power responses
Evidence · 2 of 2 quotes matched in source
When you interact with My AI, we also use the content you share and your location (if you have enabled location sharing with Snapchat) to improve Snap’s products, including enhancing My AI’s safety and security, and to personalise your experience, including ads.+ inserted · ✓ matched in source
My AI retains the content you have sent to and received from My AI (like Snaps and Chats), but only uses content from the previous 24 hours to power its responses.+ inserted · ✓ matched in source
Archived version ↗ · 88 words changed