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Home / Google Maps / 17 OCT 2026

Incident #6DAD6A · 17 OCT 2026notable
Google Maps / Privacy Policy AU

Google privacy policy adds opt-in sharing of Gmail, Photos, Drive data across services for personalization and ads

AI training: reworded✓ Machine-checked

The policy now says you may choose to let services like Search or Gemini Apps access data from other Google services such as Photos, Gmail and Drive for a more personalized experience, including ads. The earlier promise not to show personalized ads based on Drive, Gmail or Photos content now has an exception if you make that data available to other Google services that support personalized ads. A new section on Personal Intelligence gives an example of Search using hotel booking details from an email to suggest things to do nearby.

Taken from you

  • Unconditional promise of no personalized ads based on Drive, Gmail or Photos content is now conditional on your choices
Evidence · 4 of 4 quotes matched in source
* We don’t show you personalized ads based on your content from Drive, Gmail, or Photos.− struck · ✓ matched in source
* We don’t show you personalized ads based on your content from Drive, Gmail, or Google Photos, unless you choose to make data from these services available to other Google services that support personalized ads.+ inserted · ✓ matched in source
You may choose to allow certain Google services, including services like Search or Gemini Apps, to access data from other Google services you use, such as Google Photos and Workspace apps like Gmail and Drive+ inserted · ✓ matched in source
For example, if you ask Search a question about a recent hotel booking, Search may use information about booking details from an email to help suggest things to do near your hotel.+ inserted · ✓ matched in source
Archived version ↗ · 325 words changed
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Google Maps: where you stand today

The full dossier on Google Maps's current privacy policy and privacy terms, and every other change: Google Maps terms of service and privacy policy. See also which services use your data to train AI.