Incident #0D2426 · 05 AUG 2026major
Pornhub's privacy policy is rewritten: US state rights replace California, new data uses added
The policy is restructured. It adds Co-Performer and Content Partner data categories (including 2257 records and business verification), new purposes such as product improvement, customer-service training, legal defense and business transfers, and a US state rights section that says data is shared for targeted advertising. It also lets Pornhub retain some account data after deletion and acknowledges minors' data may be processed incidentally during age verification.
Taken from you
- Account deletion now allows retaining some account information for a limited period for legal, dispute or legitimate business purposes
- Minors' data may be incidentally processed during age verification, replacing 'we do not knowingly process'
- New purposes: product improvement, support-team training and quality assurance, business transfers, legal defense
- New data collected: action history, country of access, 2257 records and audit data, co-performer and content partner information
- Policy now states personal information is shared for targeted advertising
- Professional advisors added as recipients of personal data
Won back
- Expanded US state privacy rights: opt-out of targeted advertising and a way to appeal refused requests
- Added right to de-indexing for Quebec residents
- Explicit statement that sensitive data is not used in ways requiring a CCPA opt-out
- Stated that deidentified data will not be reidentified
- In the registered-user section, face recognition processing is now described as applying where applicable in your jurisdiction and to verify age
Evidence · 4 of 4 quotes matched in source
We share Personal Information for targeted advertising purposes but do not otherwise engage in “sales” of Personal Information as defined by state laws.+ inserted · ✓ matched in source
However, we may retain certain information associated with your account for a limited period where necessary to comply, for example with legal obligations, resolve disputes or other legitimate business purposes permitted by applicable law.+ inserted · ✓ matched in source
However, we and/or our service providers, could incidentally process Personal Data related to minors when carrying out our age verification process+ inserted · ✓ matched in source
* Product improvement: We may process Website Activity Data, User Submitted Personal Information, and User Contributions to improve our products and services.+ inserted · ✓ matched in source
Archived version ↗ · 6,804 words changed · comparison truncated