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Incident #850C0D · 15 JUL 2026minor
Google Play / Privacy Policy EU

Google Play page adds summary tables and a note that data rules cover third-party AI integrations

AI training: reworded✓ Machine-checked

The page adds new summary and do/don't tables for Google Play's user data rules, mostly restating existing policy on consent, disclosure, Data safety, privacy policies, account deletion and persistent identifiers. The one genuinely new rule says the persistent-identifier requirements also apply to third-party AI integrations. Other changes in the deceptive behaviour sections are renumbering and minor wording, such as 'social security' becoming 'social insurance' numbers.

Won back

  • Third-party AI integrations are explicitly covered by limited use, disclosure and consent requirements
Evidence · 4 of 4 quotes matched in source
These requirements also apply to third-party AI integrations (such as products, services, code) and you remain responsible for ensuring compliance with this policy, including limited use, disclosure and consent.+ inserted · ✓ matched in source
Importantly, you must delete all associated user data upon receiving an account deletion request, rather than merely freezing the account.+ inserted · ✓ matched in source
Google Play prohibits linking persistent device identifiers (such as IMEI, IMSI or SIM serial no.) to personal and sensitive user data or resettable device identifiers.+ inserted · ✓ matched in source
If your app handles personal data from users in the European Economic Area, UK or Switzerland, you must comply with their privacy and data protection laws.+ inserted · ✓ matched in source
Archived version ↗ · 2,293 words changed
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The full dossier on Google Play's current privacy policy and privacy terms, and every other change: Google Play terms of service and privacy policy. See also which services use your data to train AI.