Incident #FA5F12 · 23 JUL 2026minor
Google Play adds rule: app set ID not for personalised ads or ad measurement
A new table row says the app set ID may be used for essential functions such as analytics and fraud prevention. It says not to use it for personalised ads or ad measurement. This reads as a restriction on how that identifier is used.
Won back
- Stated limit: app set ID is not to be used for personalised ads or ad measurement
Evidence · 1 of 1 quotes matched in source
Use the app set ID for essential functions such as analytics and fraud prevention. | Don't use the app set ID for personalised ads or ad measurement.+ inserted · ✓ matched in source
Archived version ↗ · 29 words changed